Back in May 2011, Twitter moved the Favorites feature from where it usually sat on the side bar. When I first noticed it missing, I was afraid they were getting rid of it. The reason why is the same reason why I’m writing this post. This is how I use the Favorites tab on my Twitter profile to benefit my followers and the people I follow.
It’s a mobile bookmarker.
Think of it as a Twitter version of Delicious. Many times throughout the morning, afternoon, and evening I can be found checking Twitter via my mobile device. Unfortunately, my iPhone 3G isn’t all it’s cracked up to be these days, so clicking through a link and reading the content within can take a LONG time. This is where the favorites tab comes into play. It becomes an extra bookmark or RSS feed. Plus, if I find the content remarkable but haven’t gotten to read it until a few days later, a retweet can breathe renewed life into an old tweet.
It’s a rant recorder.
There have been moments on Twitter where some significant news happens that causes a storm of opinions to hail down on the twittersphere. For a PR person, these rants are open looks into the opinions of journalists. If you’re a writer, it’s a recorded document of what someone has said.
It’s a great helper with commenting on the blogs of others.
Typically, I will only see one tweet about an updated post on someone’s blog. Unfortunately, I see most of these posts on my mobile device and reading then commenting on a mobile device is still quite the task compared to an actual computer. When I sit down to read the post at the appropriate time, I can offer quality feedback on what they’ve written. It takes time to write a blog post, so I try to offer the same courtesy by commenting on the post – not on their social media platform.